Designing a Successful Website

If you’re tired of only splashing your designing brilliance on the physical realm, then why not take it online? Why not put down the paint and stop drawing up your next home renovation plans, and why not instead begin to focus your effort on designing your own website? Whether it be for business or pleasure, there are many reasons why designing a website is a fruitful task. Make sure to read on to see just how you can design a successful website.


Make it inviting

The first thing you need to recognise in this venture is that designing a successful website is not too dissimilar to designing a welcoming home. First and foremost, your website needs to be just as inviting as your home is. You want people that visit your home to feel welcome as soon as they step foot in the door, right? Well, the Internet traffic that clicks onto your site need to instantly feel welcomed on it when they do so. And the number one rule when it comes to doing this is to make sure that the aesthetic of your site isn’t outdated. You’ve probably yourself, as a user of the Internet, clicked on to many sites that are created in an outdated and downright ugly fashion. You know the ones, those that look like they were created in the ‘90s and haven’t been improved or even used since. So, you need to make sure your site doesn’t look as if it were created years ago. If it does, then your site will not invite anybody in and will only help to push potential traffic away. It will tell them that this is a site that isn’t worth clicking on to because you, the owner of it, doesn’t deem it to be something worth working on. So, give your site a much-needed, modernised facelift if you think it is suffering from the plight that is an outdated aesthetic!

Put a face to the name

However, even the nicest looking of sites are nothing without a human face on them. Specifically, your website can never be successful if your face isn’t plastered on it in places. Nobody wants to click on a site, more specifically a blog, and feel no connection with the creator and author of it. So, make sure to upload a photograph of yourself so that the traffic doesn’t do a U-turn when it comes your way because it can’t feel any sort of connection.

Don’t forget the back-end

Even if your site is both inviting and garners a connection with the audience, it simply can’t run without it’s back-end. It can’t run if all the little things that help it run aren’t working as they should be. So, you need to become fluent in web language as best you can. This means getting to grips with things like HTML5, CSS, Javascript and many other things, and being able to tend to them correctly. If this is something you feel you could not do, then seek computer skills training, such as that which is offered by Training Connection. Doing so would help you to become fluent in the aforementioned language of the web and to be able to spot a problem with your site when you see one and deal with it before it is noticed. And to be successful, a site must never show itself to have a problem to its audience.

If you want to create and design a website, no matter what you want to do it for, you do it. You don’t just have to own a business to do so. You don’t even have to have a specific goal for doing so. If you just want to spread your designing prowess further than just your home and your garden, then designing a website is the perfect venture for you.

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Cascade of Colour is a UK Male Lifestyle blog delving in to the world of Mens Fashion and Grooming, Food, Music, Design, Tech and Travel. Want to get in touch? Drop me an email at

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